amount of total internet traffic projected to be video by 2020
It’s noisy. Everyone wants time and attention from the same people you want to talk to. How are you going to attract, hold, build and leverage an audience that trusts you?
You’ll put on a great show, that’s how. Without content that’s entertaining or valuable enough that people will choose it over all the other things they could pay attention to, you won’t get to communicate a thing. Journalists, show-people, producers, and entertainers can make a REAL difference. If those people also know digital, content and social marketing…wow, perfect storm.
With content rising in importance and companies trying to line up their in-house and external resources, we’re a super nice-to-have, easy-to-work-with secret weapon. Headaches go away. Life gets easier. Bosses chill more. Don’t be coy, let’s talk sooner rather than later, because you’re going to be really happy you reached out.
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