A political candidate speaking in front of a large crowd illustrating that podcasting for politicians can be a powerful tool.

 

  • 2024 proved how effective podcasts are
  • Six big advantages of using podcasting as a candidate or to drive issues
  • The ways advocacy groups are using podcasts
  • Why podcasts give you a huge awareness head start long before any campaign

 


PODCASTING: tHE INFLUENCE MACHINE

 

The 2024 election cycle demonstrated the enormous, previously untapped power of podcasts as a direct, effective, and highly personal means for candidates and advocacy groups to connect with their audiences. Podcasting for politicians and to promote issues is here to stay. 

 

As traditional media continued to fragment and social media became increasingly unpredictable, along with trust issues, podcasts emerged as the platform for longform, organic, authentic, nuanced discussions that built trust, credibility, and newfound support.

 

Candidates who adopted podcasting early in their campaigns gained a significant advantage by fostering deep relationships with their audience, solidifying their messaging, and staying in front of voters consistently. Meanwhile, advocacy groups used podcasts to drive home their policy messages, mobilize supporters, and create ongoing engagement beyond just election, legislative, or fundraising seasons.

 

In short, podcasting roared onto the scene as an indispensable tool for political and advocacy communication. Staying silent is no longer viable.

 

THE UNIQUE ADVANTAGES OF PODCASTING FOR POLITICIANS AND ADVOCACY GROUPS

 

  1. Building Trust and Credibility

Podcasting offers an unfiltered, intimate format where candidates and advocates can speak directly to their audience, free from media spin or soundbite culture. A well-produced podcast allows leaders to:

  • Share their vision in-depth.
  • Address misconceptions and criticisms head-on.
  • Showcase their personality and values authentically.

 

  1. Establishing Regular Touchpoints with Constituents

Unlike sporadic campaign events or social media posts that get lost in algorithmic chaos, a podcast provides a structured, ongoing channel to keep in touch with supporters. Weekly or bi-weekly episodes create a sense of continuity, keeping an audience engaged, informed, and active long before an election or critical advocacy push.

 

  1. Growing and Activating an Email List

A podcast is a powerful lead-generation tool. With the right strategy, each episode can drive listeners to sign up for exclusive content, event invitations, or campaign updates, significantly growing an email list. Since email remains one of the most effective tools for fundraising and mobilization, a podcast essentially becomes a content engine fueling supporter engagement.

 

  1. Solidifying Relationships and Mobilizing Support

Podcast listeners are loyal. Studies show that podcast audiences develop a deeper connection with hosts compared to other media formats. When candidates and advocacy leaders become trusted voices in their audience’s lives, they gain an engaged base that is more likely to volunteer, donate, and spread the word. 

 

  1. The “Always-On” Awareness Advantage

Most politicians and advocacy groups struggle with needing to rapidly ramp up awareness right before an election or key policy moment. This is expensive and inefficient. A podcast provides a steady, running head start in building familiarity, name recognition, and message clarity long before a campaign heats up.

 

  1. The Unmatched Benefits of Audio Content

A podcast is uniquely positioned among other content types because:

  • It’s a one-to-one listening experience. Unlike social media or video, podcasting feels like listening in to an intimate, personal conversation.
  • Listeners can multi-task. Listeners tune in while commuting, exercising, or doing chores—times when other media formats aren’t as accessible.
  • It doesn’t require screen time. In a world oversaturated with visual content, podcasting remains the only format that engages without demanding eyes locked on a screen.

 

POLITICIANS ALREADY USING PODCASTS TO THEIR ADVANTAGE

 

You won’t be the first. Several well-known politicians have leveraged podcasting to communicate directly with their audiences, bypassing traditional media gatekeepers and fostering deep engagement:

 

  • Ted Cruz – “Verdict with Ted Cruz” – The U.S. Senator uses his podcast to discuss political issues, judicial matters, and insider insights from Washington, D.C.
  • Hillary Clinton – “You and Me Both” – The former Secretary of State and presidential candidate engages in deep conversations with thought leaders across various fields.
  • Andrew Yang – “Forward” – The former presidential and NYC mayoral candidate uses his podcast to promote new ideas and policy discussions.
  • Nikki Haley – “Nikki Haley Live” – The former South Carolina governor, US Ambassador to the UN, and presidential candidate stays on the radar with talk about politics, social issues, and real life.

 

These politicians recognize a podcast provides an enormously beneficial platform to their brands and a way to help shape narratives in a way traditional media just doesn’t.

 

A POWERFUL TOOL FOR ADVOCACY ORGANIZATIONS

 

Beyond political candidates, advocacy organizations have embraced podcasting as a strategic asset. Whether fighting for policy change, raising awareness for industry challenges, or rallying a cause, organizations use podcasts to:

 

  • Educate and Inform – Providing deep dives on issues that might otherwise be misunderstood in mainstream media.
  • Highlight Voices from the Field – Featuring expert guests, grassroots organizers, and those directly impacted by policies.
  • Drive Fundraising and Action – Engaged listeners are more likely to donate and participate in campaigns when they regularly hear compelling stories and calls to action.

 

WHEN IS THE RIGHT TIME TO START A PODCAST?

 

If you’re running for office, managing a campaign, or leading an advocacy organization, the benefits of podcasting are crystal clear:

 

  • It establishes you as a thought leader.
  • It creates deep, lasting connections with your audience.
  • It keeps you top-of-mind long before election season.
  • It gives you a direct, controlled platform to shape your message.

 

HOW HARD IS IT TO START A PODCAST?

 

The amazing thing is that for it to be one of the most effective and cost-effective communication channels available, starting a podcast is easier than you might think, provided you have the right help. Your podcast “showrunner” should be able to make the process enjoyable and offer to handle as much or as little of the work involved as you’d like.

 

If you want to explore what your show could be, that talk with Mike Stiles at Brand Content Studios is no charge: stiles – at – brandcontentstudios.com. Up your profile, take control of your narrative, build your base, and drive real change.

 

It’s Not Difficult With the Right People

I’ll work one on one with you in an a la carte manner to determine how much or little assist you need to get your brand podcast up and running or to revive an existing one. 

 

Tropical scenery promoting a travel brand podcast

 

  • Travel is a topic people want to hear about
  • Many of the best stories are travel stories
  • Travel is an emotional purchase, and human voices trigger emotions
  • Why not be the source of your customers’ aspiration and anticipation? 

 

Wow you’re lucky if you’re a travel brand. You sell something people love and want. But are you talking to them about it?


YOU’RE BLESSED WITH A TOPIC IN DEMAND

Maybe you’ve heard. The podcast medium has been inarguably embraced by the public across all demographics, just as the audio medium has done for a century.

 

In poker, you’d make fun of someone who walks away from the game leaving a winning hand on the table. But that’s what many travel brands are doing when it comes to remaining silent and leaving the podcast marketing channel closed…even as they’re blessed with a topic their customers want to hear and talk about.

 

When the task is painting vivid aspirational travel stories, nothing impacts the decision to travel more than hearing others talk about their trips and everything the world has to offer. How often does travel come up in conversations you have at social occasions? Probably a lot. Pay attention to that desire people have to hear travel stories then ask yourself, “Isn’t it a little bit of a no-brainer for us to have a travel brand podcast?”

 

WHY A TRAVEL BRAND PODCAST

As promised in the title, here are just five reasons you should consider your own travel brand podcast:

 

1: To Foster Deeper Connections

Storytelling has driven the success of podcasting in general. But stories are particularly powerful and compelling in travel.

 

When a brand brings these audio “escapes” to listeners, that travel brand gets full credit for providing a fun and enticing experience even before travel is booked. And it will be the first brand thought of when it comes time to book.  

 

You know better than anybody that travel is an emotional purchase. And there is nothing more effective at activating emotional responses than human voices talking about travel experiences and opportunities.

 

Example: A boutique hotel in Paris could produce episodes centered on romantic getaways, recounting real love stories that took place on their grounds. And by the way, these stories can be real or fictional, as long as they take place in or near your brand.

 

2: To Capitalize on Niche Markets

One of the superpowers of podcasts, which would definitely apply to a travel brand podcast, is that shows are targeted to niche audiences.

 

You aren’t trying to publish the most-listened-to podcast on the internet. You’re creating a show that’s uniquely suited to the kind of traveler you’re trying to attract? Eco-travel? Multi-generational travel? Luxury travel? Culinary travel? The niche audience you want to build is right there for the taking. But if you don’t have a show for them…crickets.

 

As opposed to mass-marketed content marketing tactics, content aimed at niches traditionally get more engagement. There’s a huge difference between people thinking “this show is for everybody,” and “this show is for me.”

 

Example: A sustainable travel agency could host a podcast featuring episodes on off-the-beaten-path destinations that promote conservation and responsible tourism. Each episode could feature interviews with locals and environmental experts, offering unique insights into the destination.

 

3: To Build Trust (and Squeeze Out the Competition)

Podcasts offer a unique opportunity for travel and hospitality brands to position themselves as industry experts.

 

By offering valuable tips, insights, and expert interviews that your brand is uniquely suited to provide, your travel brand podcast establishes you as the go-to resource for travel ideas and advice. That’s bad news for your competitors, especially if they’re ignoring the podcast marketing channel and not talking.

 

Write all the blogs you want. Post all the pictures you want. Humans connect with other humans. So if you’ve fixed it so they can literally hear you at regular, reliable intervals, you’ve got a trust-builder that cannot be matched by any other medium.

 

Example: A global travel booking platform could run a podcast featuring travel industry leaders discussing everything from travel trends to the future of digital bookings. This positions the platform as not just a service provider, but as the authority on global travel.

 

4: To Enhance the Customer Experience

Podcasts can serve as an extension of a customer’s travel journey.

 

Whether it’s providing destination guides, insider tips, or offering insights on local culture, a travel brand podcast can enhance the travel experience before, during, and after the trip. You aren’t just someone who sold them something, you’re their media travel partner.

 

That’s an entirely higher level of engagement that adds value, enriches the customer’s experience with your brand, and deepens the customer relationship.

 

Example: A cruise line could launch a podcast series offering destination previews, onboard activity highlights, and interviews with crew members and previous passengers. Listening to these episodes builds pre-trip anticipation and excitement, which is very much a part of the travel experience.

 

5: To Leverage the Existing Popularity of the Travel Podcast Genre

Some brands and industries have a bit of an uphill climb getting people interested in what they talk about on their podcasts. But not you. The travel podcast genre has seen significant growth, driven by a rising appetite for travel inspiration, escapism, and the desire to have experiences rather than acquire “stuff.”

 

According to recent data, travel-related podcasts consistently rank among the most popular in the lifestyle and culture categories. Travelers are hungry for content that transports them to new destinations and helps them plan future trips, making this a prime opportunity for brands to engage with this already interested and dedicated audience.

 

In other words, it’s a layup. But even a shot that easy can’t be made if you aren’t on the court.

 

Example: A national tourism board could create a podcast featuring local influencers and experts who share insights into hidden gems and cultural landmarks. This could serve as both a promotional tool and a resource for listeners planning their next visit.

 

DON’T WALK AWAY WHEN YOU’RE HOLDING ALL THE CARDS

In a world where content is king, podcasts offer travel and hospitality brands an intimate and immersive way to connect with their audiences.

 

By fostering emotional connections, catering to niche markets, building trust, enhancing the customer journey, and tapping into the growing popularity of travel podcasts, travel brands can not only boost their marketing efforts but also deepen customer relationships and further empower their loyalty programs.

 

Launching a travel brand podcast is a long-term investment (but talk to me because sometimes the assumptions about what it costs aren’t accurate) that pays off by creating consistent brand touch points, lasting impressions on listeners, and inspiration for the customers’ next adventure.

 

 

 

It’s Not Difficult With the Right People

I’ll work one on one with you in an a la carte manner to determine how much or little assist you need to get your brand podcast up and running or to revive an existing one. 

 

Exhausted person who did not get help running their brand podcasting program

 

  • Starting a brand podcast has never been easier
  • Keeping it going is another matter
  • It’s okay to get help to keep publishing consistently
  • A brand podcast that dies on the vine is a poor reflection on the brand

 


The good news is that starting a brand podcasting content marketing channel has never been easier. There are a plethora of tools and platforms available so that almost anyone with a microphone and an idea can launch their own show.

The bad news is…well it’s not even bad, it’s just news that should be seriously considered…is that while the initial steps of podcasting are relatively straightforward and do-able, keeping a podcast going and maintaining the consistent cadence needed to reap the full long-term benefits of a brand podcast is a different story.

tHE ALLURE OF BRAND PODCASTING

If you’re thinking of starting a podcast for your brand and opening up that marketing and thought leadership channel, you’re definitely thinking in the right direction.

Podcasts offer a unique way to connect with audiences on a deeper level. Again and again, they’ve proven to perform better than other media assets for attention, engagement, and information retention. Using the unbeatable influential power of the human voice, brands get to share their stories, showcase their expertise, and build a loyal community of customers, prospects, and partners. Brand awareness goes up, trust in the brand goes up, the public is being exposed to the brand more often, and episodes are stoking conversations about you.

I could go on, but you get it. It’s a winner. So it’s wild to see so many brands leaving that top performing marketing and communications channel closed.

tHE REALITY OF BRAND PODCASTING

Remember all the excitement when blogs first got going? The joke was, “everybody has a blog, including my dog.” And it was true. That was because blogs were so incredibly easy to start. But what many bloggers came to realize is, blogging consistently takes work, dedication, and effort.

The same thing is happening with podcasts. Many, many people start podcasts, only to quickly realize they don’t want to do the work of producing shows and keeping it going reliably enough that they could actually build an audience (which takes time).

But brands are a different story. Brands approached and handled their blog efforts professionally and realistically. If all the stars align as they should, they’ll do the same thing as they open up the podcast channel. They will be realistically budgeted for and resourced, so that they don’t join the long list of podcasts that inconsistently put out five or six episodes, then disappeared. If the podcast is two dudes drinking and talking about Minecraft, it doesn’t matter if it disappears. But a poor or abandoned effort by a brand can reflect poorly on that brand.

tHE IMPORTANCE OF CONSISTENCY

Consistency is key to building a successful podcast. Regularly publishing episodes helps keep your audience engaged and coming back for more. It also signals to potential listeners your podcast is trustworthy and worth their time.

Inconsistent episodes, on the other hand, tell even interested listeners the podcast isn’t a serious effort, and it can’t be relied on to consistently put up new episodes. So there’s no need to subscribe. A podcast that starts strong but fades away tells listeners, “We really don’t care that you’re interested enough in us to be here.”

IT’S OKAY TO HAVE HELP FOR YOUR PODCAST

The demands of podcasting are many, so having a podcast management and production specialist aboard makes just as much sense as having a consultant or agency assist in other areas of a business. Why should the burden be tackled entirely in-house (where many brands make the mistake of making the podcast “part” of someone else’s job) when a pro can handle as much or as little of the podcasting process as needed.

Success comes from being wise enough to not go it alone. Leveraging the expertise of a podcast management and production specialist can ensure a brand podcast remains high quality, publishes consistently, gets the attention it deserves, and brings all the benefits a podcast can bring.

A well-maintained podcast like that is going to attract an audience, build an audience, deliver reliably for that audience, make the brand look great, and generate content that can then be repurposed in numerous ways to populate your other marketing channels.

oN THE AIR

Starting a podcast is easy, maintaining one is hard. In my background of running a national radio network and hosting radio morning shows in multiple markets across the country, not delivering a new show every day was never an option. That’s the kind of discipline and dedication that should be applied to brand podcast products.

Once you have such a specialist lined up, your podcast production machine can get rolling with no worries about the show dying on the vine.

 

 

 

It’s Not Difficult With the Right People

I’ll work one on one with you in an a la carte manner to determine how much or little assist you need to get your brand podcast up and running or to revive an existing one. 


 

stethoscope and blood pressure cuff representing a healthcare podcast

 

  • How can anyone develop trust in you if they aren’t hearing from you?
  • Podcasts help you help the people you’re supposed to be helping.
  • A healthcare podcast is a way to connect with valuable partners.
  • Podcasts can make you a go-to educational resource.

Why Healthcare Brands Should Have Their Own Healthcare Podcast


THE MOST POWERFUL CHANNEL

The jury is no longer out. Podcasting has been embraced by the public across all demographics, has proven itself to be superior for engagement and information retention, and has established itself as a core marketing and communications channel, be it for external or internal communication. And it’s no different for a healthcare podcast. 

It is the most powerful, most cost-effective, most consistent medium for brands to build an audience of stakeholders, keep the brand top of mind, and establish it as a go-to thought leader in the industry.

For healthcare brands, starting a healthcare podcast can be particularly beneficial. There are several vital reasons a healthcare brand should launch its own podcast (numerous healthcare brands already have), as well as examples of how it can be used to increase awareness and deepen relationships with partners and patients.

1. bUILDING TRUST AND CREDIBILITY

Trust is everything in healthcare. Everything. Patients and partners need to feel confident in the information and services provided. A podcast allows healthcare brands to showcase their expertise and share valuable insights directly from professionals, in their own voices.

For instance, a podcast featuring interviews with doctors, nurses, researchers, medical equipment suppliers, and other healthcare professionals can give listeners reliable information on numerous health topics. You build trust, and also position your brand as a credible source of information that should be turned to first. This is especially critical at a time when search has become more complicated, competitive, and expensive.

Example: A healthcare brand could produce a series on managing chronic illnesses, featuring expert advice from specialists. This would help patients feel more informed and supported, fostering a deeper trust in the brand. It’s also a chance to form an active and supportive community around the show.

2. INCREASING BRAND AWARENESS

Podcasts can reach a wide audience, including those who may not be familiar with your brand. By creating engaging and informative content, healthcare brands can attract new listeners and increase their visibility.

A healthcare podcast can be shared across not just all the major podcast platforms, but also via other existing brand-owned platforms such as your website, blog, email list, and social media channels. Plus, every single episode can be repurposed to generate additional content for your other marketing channels, which can be a tremendously efficient component of your content creation and marketing strategy.

Example: A healthcare brand could launch a podcast series on preventive healthcare, discussing topics like nutrition, exercise, and mental health. By promoting the podcast on social media and collaborating with influencers, the brand can attract a broader audience and raise awareness about its services.

3. ENHACING PATIENT ENGAGEMENT

The people you seek to serve are listening. Are you saying anything?

Podcasts offer a unique way to engage with patients on a more personal level. Podcast listening is done one-to-one. Audio is an intimate medium. And the audience can listen when and where they please, even as they’re doing other things…something that isn’t possible with video, which demands they keep eyes on a screen.

By listening to your show, patients and the general public will hear experts addressing their concerns and come away feeling seen, supported, and given a renewed sense of hope. Your brand has become their partner, their ally, their friend. This can lead to stronger patient engagement, increased patient satisfaction, and raving fans more than willing to tell others how your brand helped in their recovery.

Example: A healthcare brand could create a podcast where patients can submit their questions about specific health conditions. Each episode could feature a healthcare professional answering these questions, providing personalized advice and support. This interactive approach can make patients feel heard and valued.

4. STRENGTHENING PARTNERSHIPS

Podcasts can also be a valuable tool for strengthening relationships with partners.

By featuring interviews with partners, discussing collaborative projects, and highlighting joint successes, healthcare brands can reinforce their commitment to these partnerships and shine a spotlight on the value of those partners. And more times than not, guests will promote their appearance on your show across their own network, further increasing your visibility.

Example: A healthcare brand could produce a podcast series focusing on innovative healthcare solutions, featuring interviews with partners who are developing new technologies or treatments. This showcases the brand’s collaborative efforts and makes your brand a more valuable partner in the process.

5. EDUCATIONAL OPPORTUNITIES

Healthcare is constantly evolving, and staying informed about the latest developments is crucial.

Podcasts can serve as an educational resource for both patients and healthcare professionals. By providing up-to-date information on medical advancements, treatments, and best practices, healthcare brands can contribute to the ongoing education of their audience.

This is powered by the flexibility of podcast production. A video can take months to make. A podcast episode can react to current items of interest with rapid turnaround. And podcasting gives you a greater volume of content with episodes published (on average for brands) every couple of weeks.

Example: A healthcare brand could launch a podcast dedicated to the latest research in medical science, featuring interviews with researchers and discussions on new findings. This would help listeners stay informed about the latest advancements and reinforce the brand’s commitment to education.

tHE HEALTHCARE PODCAST: SILENCE IS NOT AN OPTION

Starting a podcast offers numerous benefits for healthcare brands, from building trust and increasing awareness to enhancing patient engagement and strengthening partnerships.

But the best thing about it is that as powerful and effective as leveraging the audio medium is, starting a podcast is not complex, and one of the most cost-effective marketing channels you’ll ever have. The key is having the right podcast production and management partner. Because while it’s true podcasts are easy to start, and many brands attempt to handle everything internally, they are not as easy to keep going consistently, and consistency and reliability is where the value is for the audience.

For healthcare brands, it no longer makes sense to leave this valid and effective marketing channel closed. It’s time to start talking.  

 

 

 

It’s Not Difficult With the Right People

I’ll work one on one with you in an a la carte manner to determine how much or little assist you need to get your brand podcast up and running or to revive an existing one. 

 

Human hand shaking hands with a digital hand coming out of a laptop screen.

 

The Bold Choice to Be human


We’re rushing headlong into the generative AI revolution.

That means we aren’t taking time to think. The first-in-wins pace of innovation doesn’t allow for that.  

And we’re making assumptions about its quality, effectiveness, and ability to slash the costs of humans with no repercussions.

  • “It’s here.” Got it, not arguing that.
  • “It will only get better.” Got it, not arguing that.
  • “Companies are already using it and seeing obvious new efficiencies being created.” Got it, not arguing that.

But as we’re getting hyper-excited about generating mass content at scale and firing creatives, let’s take at least a second to ask ourselves if we really believe human interaction is largely expendable.

It’s not that human connections can’t be made digitally. It’s a very poor substitute for the real thing, but it can be done.

What can’t be done is for human connection to happen when one of the two humans isn’t one.

Yes, people are “falling in love” with AI-generated avatars. But it’s a product. It’s right up there with people who want to marry their cars.  

 

What can’t be done is for human connection to happen when one of the two humans isn’t one.

So in this age of inhuman, why should brands zig as the world zags and strive to be as human as possible?

Because customers are starving for connection to and engagements with their own kind. And that’s now getting harder to find.

The list of current catalogued epidemics is vast: loneliness, isolation, helplessness, depression, anxiety. These are not the things better algorithms are remedies for.

One wonders how we even got here. Weren’t Millennials and Gen Z the generations espousing inclusion and authenticity? Yet their contribution has turned out to be keeping people at arms-length and deep fakes.  

The cliched response to any questioning of AI has become, “We’re still doing authentic human communication. AI is just a tool that helps us do that better!” As if that’s a “get out thinking deeper about it free” card.    

Your human customers want realness, relatability, real human experiences, real human help, real and original opinions, and to feel a caring connection.  

Instead, we put up walls designed to keep customers away from our people. We offer outdated knowledge bases that rarely cover the things they need help with. We offer no means of contact with human customer service. And we’ve moved from vague chatbots to smarter AI chatbots that still, after awkward, time-wasting interactions, call for a person to truly understand the problem and offer immediate resolution.  

 

The cliched response to any questioning of AI has become, “We’re still doing authentic human communication. AI is just a tool that helps us do that better!” As if that’s a “get out thinking deeper free” card.

As for the content swamping the web, we’ve gone from quality-always to quantity-only.

What’s of real value to human readers and viewers?

  • Expert insights earned from real life experience
  • Real-world customer experiences
  • Personal opinions
  • True thought leadership (not regurgitating what everyone else has already said)

All stuff AI can’t (at least not yet) do, because AI has not lived a human life.    

I’d suggest the human element is not only still vitally important, it’s now a golden differentiator opportunity. Because without it, the kind of connections that actually mean something to your customers can’t be made.

I’m with everyone else, AI is utterly amazing. But it’s designed to be, at its core, a shortcut. We may be taking a shortcut around the very things we don’t want to avoid.

 

 


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  • Use the Strategic Battle Simulator: This feature allows us to test various combinations and strategies.
  • Engage in Creature Combat Game: By playing, we can discover which characters dominate in battles.

Finding the strongest character is part of the fun in this exciting game!


Download Assassin’s Creed Origins for PC on Windows 11 Today

Are you ready to dive into the exciting world of Assassin’s Creed Origins? This action-adventure game takes you on a thrilling journey through ancient Egypt. You can easily get your hands on this amazing game through a digital download.

Joining the gaming community has never been more fun! With Assassin’s Creed Origins, you can explore vast landscapes, complete challenging missions, and uncover hidden secrets. Don’t miss out on the chance to experience this incredible game. Download Assassin’s Creed Origins for PC on Windows 11 today and start your adventure!

Assassin’s Creed Origins Overview

Assassin’s Creed Origins is an amazing game that offers a rich storyline and immersive gameplay. You get to explore an open world filled with ancient wonders and secrets. As you play, you will find yourself completely absorbed in the adventures that await you.

What is Assassin’s Creed Origins?

In Assassin’s Creed Origins, you will learn about the Assassin Brotherhood origins and how they came to be. The game is known for its historical accuracy, which makes the game narrative even more engaging. You will meet interesting characters and experience events that feel real and exciting!

Key Features of Assassin’s Creed Origins

Assassin’s Creed Origins has some fantastic features that make it stand out. Here are a few key elements:

  • Combat Mechanics: The fighting system is fun and allows you to use different strategies.
  • Stealth Mechanics: Sneaking around and planning your moves is just as important as fighting.
  • Character Development: You can grow and change your character as you progress through the game.
  • Variety of Quests: There are many different missions to complete, keeping the game fresh and exciting!

With all these features, you will surely enjoy every moment of your time in Assassin’s Creed Origins!

System Requirements for Assassin’s Creed Origins on Windows 11

To enjoy Assassin’s Creed Origins on your PC, you need to know the system requirements. This helps ensure that your gaming experience is smooth and fun. If you’re using Windows 11, it’s important to check if your computer meets these requirements for the best performance in PC gaming.

Minimum Requirements

Here are the minimum requirements you need to play Assassin’s Creed Origins:

  • OS: Windows 7 SP1, Windows 8.1, or Windows 10 (Windows 11 compatibility may vary)
  • Processor: Intel Core i5-2400 or AMD FX-6350
  • Memory: 6 GB RAM
  • Graphics: NVIDIA GeForce GTX 660 or AMD Radeon HD 7870
  • DirectX: Version 11
  • Storage: 40 GB available space

Meeting these game graphics requirements will allow you to enjoy the basic features of the game. You will experience the game mechanics, but it might not look as stunning as it could on better systems.

Recommended Requirements

For a better gaming experience, here are the recommended requirements:

  • OS: Windows 10 (Windows 11 compatibility is suggested)
  • Processor: Intel Core i7-3770 or AMD FX-8350
  • Memory: 8 GB RAM
  • Graphics: NVIDIA GeForce GTX 970 or AMD Radeon R9 290
  • DirectX: Version 11
  • Storage: 40 GB available space

With these player progression requirements, you will enjoy a smoother and more visually appealing experience. This setup allows you to fully immerse yourself in the game and enjoy all the exciting adventures that await you!

User Reviews and Feedback on Assassin’s Creed Origins

Many players have shared their thoughts about Assassin’s Creed Origins. These Assassins Creed Origins reviews highlight what makes the game special and what could be improved. You can find a mix of opinions, but overall, players love the game challenges and the chance to explore an interactive world.

What Players Are Saying

Players are excited about the game updates that keep bringing new features and fixes. They appreciate the downloadable content that adds even more fun to the game. Here’s what some players have mentioned:

  • Engaging Storyline: Many players love the story and how it connects to history.
  • Fun Gameplay: The challenges keep them entertained and wanting to play more.
  • Community Feedback: Players enjoy sharing tips and tricks with each other.

Common Praise and Critiques

When it comes to the detailed environments, players are amazed by how beautiful everything looks. The historical landmarks are a big hit, making the game feel like a real adventure in ancient Egypt. Here are some common praises and critiques:

  • Stunning Graphics: The visuals are often praised for their realism.
  • Exploration: Players love wandering around and discovering new places.
  • Some Bugs: A few players mention minor bugs that can interrupt gameplay.

Overall, the feedback on Assassin’s Creed Origins shows that players are enjoying their time in this amazing game!

Frequently Asked Questions

If you’re curious about Assassin’s Creed Origins, you’re not alone! Many players have questions about the game. Here are some of the most common ones.

How to download Assassin’s Creed Origins for PC on Windows 11?

To get started with your Assassin’s Creed download, follow these simple steps:

  1. Visit the Official Website: Go to the game’s official site or a trusted game store.
  2. Search for Assassin’s Creed Origins: Look for the game in the search bar.
  3. Select the PC Version: Make sure to choose the Assassin’s Creed Origins PC Download option.
  4. Check for Windows 11 Compatibility: Ensure your PC meets the requirements.
  5. Download the Game: Click on the download button and wait for it to finish.

You can also find helpful tips on Assassin’s creed origins download for pc windows 11 offline on forums like Assassin’s creed origins download for pc windows 11 reddit.

Is Assassin’s Creed Origins compatible with Windows 11?

Yes! Windows 11 compatibility is a key feature for many gamers. Here’s what you need to know about the system requirements:

  • Operating System: Windows 10 or later (Windows 11 is supported)
  • Processor: Intel Core i5 or AMD equivalent
  • Memory: At least 6 GB RAM
  • Graphics: A decent graphics card is necessary for the best experience

Make sure your PC meets these requirements to enjoy the game without any issues!

What are the differences between Assassin’s Creed Origins and Assassin’s Creed Odyssey?

Both games are part of the Assassin’s Creed series, but they have unique features. Here’s a quick comparison:

  • Assassin’s Creed Origins: Focuses on the origins of the Assassin Brotherhood and has rich historical elements.
  • Assassin’s Creed Odyssey: Introduces new RPG elements and allows players to choose their own path.

The Assassin’s Creed Odyssey Release Date was later than Origins, which means it has more updated features and gameplay mechanics. Each game offers a different experience, so you can choose based on what you enjoy!


Download Adobe Acrobat Reader for Windows 7 – Get Started Now

We all know how important it is to have the right tools for our tasks. When it comes to reading PDFs, we need something reliable and easy to use. That’s where Adobe Acrobat Reader comes in! If you’re looking for the best way to view and manage PDF files on your computer, we recommend the adobe reader for windows 7.

To get started, we can find the adobe acrobat reader download for windows 7 32 bit. This version is perfect for our older systems, ensuring that we can still access all our important documents without any hassle. Plus, we can enjoy the benefits of the adobe reader free download, which means we won’t have to spend any money to get this fantastic software.

If we prefer to have everything ready to go without needing an internet connection, we can opt for the adobe reader offline installer. This option allows us to install the software at our convenience, making it super easy to set up. For those of us who want the latest features and improvements, we should check out the adobe reader latest version download.

Lastly, if we are using windows 7, we can take advantage of the adobe acrobat reader dc for windows 7. This version is designed to work seamlessly with our operating system, providing us with a smooth experience while reading and editing our PDF files. So, let’s get started and download Adobe Acrobat Reader today!

Read, Print and Browse PDF Documents

When we want to read, print, or browse PDF documents, having a good pdf viewer for windows 7 is essential. Adobe Reader is one of the best options out there. It offers amazing adobe reader printing capabilities, allowing us to print our documents easily and quickly. Plus, the adobe reader pdf interaction is smooth, making it simple to navigate through our files.

Here are some of the cool things we can do with Adobe Reader:

  • Read PDFs with ease
  • Print documents without any hassle
  • Browse through pages quickly

A Feature-Packed PDF Reader for Windows PCs

Adobe Reader is not just any software; it’s packed with features that make it perfect for our needs. First, we need to check the adobe reader system requirements to ensure our PC can handle it. Luckily, Adobe Reader has great adobe reader compatibility windows 7, so we can use it without any worries.

To get started, we can follow these steps for adobe acrobat reader installation:

  1. Download the installer
  2. Run the setup
  3. Follow the on-screen instructions

Don’t forget to keep our software updated! We can easily find the adobe reader update for windows 7 to make sure we have the latest features and security improvements.

Supported Languages

Adobe Reader also helps us with adobe reader document management. This means we can organize our PDF files better. Plus, with adobe reader cloud integration, we can access our documents from anywhere, making it super convenient for us.

Here’s a quick list of what we can manage with Adobe Reader:

  • Organize our PDFs
  • Access files from the cloud
  • Share documents easily

Annotate Your PDF Files

When we want to make notes or highlight important parts in our PDF files, using pdf annotating software is the way to go! With tools like adobe acrobat reader text highlighting, we can easily mark up documents, making it simple to find key information later.

Here are some features we can enjoy while annotating:

  • Highlight text
  • Add comments
  • Draw shapes

Quick Transmission

For those of us who need to send signed documents quickly, having digital signature software for windows 7 is super helpful. We can ensure our files are secure with adobe reader secure pdf access, allowing us to send important documents without worrying about safety.

Here’s a quick list of benefits:

  • Fast document signing
  • Enhanced security
  • Easy sharing

Connected to Cloud Storage

With adobe reader cloud integration, we can access our PDF files from anywhere! This is especially useful when we are on the go. Plus, using adobe reader for windows 7 allows us to work seamlessly on our devices, making it easy to manage our documents.

Here’s what we can do with cloud storage:

  • Access files anytime
  • Sync across devices
  • Share with friends and colleagues

Frequently Asked Questions

We often have questions when it comes to using Adobe Reader. Here are some common ones that we can explore together!

  • Can I install Adobe Reader on Windows 7?
    Yes, we can install Adobe Reader on Windows 7! It works perfectly on our system, allowing us to read and manage PDF files without any issues.

  • Is Adobe Reader 7 free?
    Absolutely! Adobe Reader is free for us to download and use. We can enjoy all its features without spending a dime.

  • Can you download Adobe Acrobat?
    Yes, we can download Adobe Acrobat too! It’s a more advanced version that offers additional features for editing and managing PDFs.

  • How do I download a PDF?
    Downloading a PDF is super easy! We just need to find the PDF we want, click on the download link, and it will save to our computer. If we’re using Windows 7, we can also look for a pdf download free for Windows 7 option to ensure compatibility.

Quick Reference Table

Question Answer
Can I install Adobe Reader on Windows 7? Yes, it works great on Windows 7!
Is Adobe Reader 7 free? Yes, it’s completely free to use!
Can you download Adobe Acrobat? Yes, we can download it for more features!
How do I download a PDF? Click the download link for the PDF file!

Helpful Tips

  • Always check for the adobe reader offline installer if we want to install it without an internet connection.
  • For those looking for the adobe acrobat reader download for windows 7 64 bit, make sure to select the correct version for our system.
  • Remember, we can always find the adobe reader free download on the official website to ensure we get the latest version.

content marketing writer working on laptop and notebook

THE KEY POINTS

  • If you treat storytelling as just another content marketing buzzword, you’re going to miss out.
  • Do you know in your heart your content is adding to the noise? That it needs…something?
  • There are huge differences between storytelling writers from the entertainment and journalism worlds, and the marketing writers we keep to entry-level because gee, anybody can write, right?

 


Why You Should Care: Because writing is more than making some words happen. It’s how you communicate and thus, how you’ll be perceived and whether you’ll be understood. To get writers that will really matter, you’ll need to know what makes a great one.

 

“Storytelling.” Blah blah blah. Sadly, it’s become the latest in a long line of content marketing buzzwords that seemingly gets loaded into every blog post and convention speech. As happens with most buzzword flavors of the month, it’s inserted casually, a fully expected and accepted cliché, with little hint as to the real power behind it.

 

Why did we start saying that term so much? What is it that we’re trying to convey when we whip it out of our verbal holster? It arose from the notion that using content marketing to aggressively sell wasn’t as smart as building trust using content that deepens the understanding of and connection to the brand. “Storytelling” became shorthand for “something other than salesy copy.”

 

Fair enough. But there’s a whole lot more to it than that. There’s evolutionary science that shows why humans organize and process information in narrative form. There’s brain chemistry science that shows the impact of emotional triggers…IF you can trigger them through story.

 

What are your thoughts as a communications leader about such things as story, narrative, message, emotion, entertainment and journalism? For many, that’s all just fluff that doesn’t warrant serious consideration because there’s no appreciation for the difference it can make. You’re writing the same stuff the same way, you’ve just started calling it storytelling because well…that’s what you say now. For others, you look at the copy your organization keeps cranking out across your many channels, and you know in your heart it’s mostly just pablum that adds to the noise and will goose egg with the desired audience. You know something’s missing.

 

Where exactly is effective communication NOT necessary? How many times do we have to watch non-existent or poor communication drive teams and projects off the rails?

What’s missing is real, experienced, professional writing talent. The ones who know there are essential elements of story that must be present for content to matter. The ones who know there are goals for storytelling and expected outcomes for the successful kind. The ones who have studied the tactics developed through eons of writing for the page and screen. Such writers are needed not just in marketing, but across every aspect of the org. Because where exactly is effective communication NOT necessary? How many times do we have to watch non-existent or poor communication drive teams and projects off the rails?

 

But for now, let’s focus on marketing, specifically content marketing. What is the difference between the kind of marketing writers we tend to hire now and the storytellers that give you a decent shot at attention in our uber-crowded content world?

 

  1. Pull vs. Push

Marketing writers primarily concern themselves with such things as selling and branding. After all, they answer to a marketing director that is probably increasingly tasked with driving revenue. Their job is to talk about the brand and convince.

Storytelling writers understand that if they do their job right, branding will be stronger than ever. The prospects will have a firmer grasp on who the brand really is, as if it were a human character. It will be clear to the prospect how having a relationship with that character can make their life richer. It’s pull vs. push. They will have been moved to act on the CTA driven by their own motivations, not the brand’s needs.

 

  1. The Things That Can’t Be Taught

Marketing writers are often commoditized as low paid, entry level role-fillers. That is a mighty peculiar way for a company to view the role of writing considering the entirety of what prospects learn about you, see in you, and hear from you is in their hands. Go ahead. Have the greatest product, value proposition, staff and technology you want. Nothing can tank it all faster than your public gateway being someone who’s just cutting their teeth. That’s crazy.  

Storytelling writers are professionals whose intrinsic value is in the experiences of past work and experimentation, plus the soft skills of audience empathy and maintaining the audience POV. It’s almost hard to even put a price on that, as empathy is a natural trait that’s quite hard to teach.

 

Storytelling writers are obsessed with the audience. All of the reward is in being able to attract them, move them and matter to them.

  1. Let’s Be Clear Who We Work For

Marketing writers go through their average day mostly trying to please bosses and internal stakeholders. That works if all you care about as the boss is loving your own content regardless of what the audience thinks.

Storytelling writers are obsessed with the audience. That’s who they’re looking out for. That’s who they’re working to please. They are the stakeholders. All of the reward is in being able to attract them, move them and matter to them. Beyond that, they also care about earning and building audience trust as a content publisher.

 

  1. Seeing You Through the Audience’s Eyes

Marketing writers are highly susceptible to echo chambers, internal verbiage, and high-minded industry jargon that tries to win with complexity and logic. They’re insiders…which isn’t a good thing.

Storytelling writers maintain an outsider’s perspective. They see the brand and the message through the audience’s eyes. They win with clarity, brevity and emotion – which is after all what motivates human beings to take an action. 

 

  1. There are No Captive Creatives

Despite technology and modern ways of working, marketing writers are largely still expected and willing to suffer spirit-consuming commutes, sit in their assigned area for designated creative hours, serve as warm bodies in unproductive meetings, and generally participate in corporate culture theater. The signal is quite clear they are not trusted, nor is what they do understood.

Storytelling writers are pragmatic free spirits. Their professionalism and need for full understanding will have them gladly attend any meeting or collaboration session. But they also need to live real lives and be wherever inspiration might strike. They know that to deliver their very best work and be of maximum value, they need to work where/when they’re most productive.

 

  1. Writing is Not a Nice-to-Have Bonus Skill

Marketing writers typically have to also be something else. Writing is PART of their job. You’ll often even see UX designers who are expected to provide all their own copy to populate the boxes and pages they’ve designed. It’s another symptom of the dismissive disrespect the craft of writing and communication often encounters in our organizations. Writing is easy, anybody can do it and it just kinda happens by magic, right?

Storytelling writers see nothing else as being more important than the message, the narrative, the characters and the words. Yes, they work very well with other practitioners with an eye toward final product. And yes, many storytelling writers will have additional skills to offer. But they’ll always see the ideas and the writing as the foundation of the house.

 

Storytelling writers know some ideas are worth fighting for and that encouraging creative chances is how you bring real value as opposed to taking orders that pursue “fine” over “fantastic.”

  1. Tom Petty Was Wrong: I WILL Back Down

Marketing writers will normally acquiesce when challenged. They pretty much have to. They serve at the pleasure (mercy) of stakeholders even if those stakeholders do not have the entertainment and journalism experience to render qualified judgment on what will and won’t please audiences. Internal stakeholders know what they want, make the assumptive leap that external audiences will feel the same way…and authority over the creative is thus asserted.

Storytelling writers will always fight for the impactful, the different, the creative, the interesting and the compelling. They know what their content will be out there competing against for time and attention (Netflix, Disney+, Amazon Prime, etc.) They know some ideas are worth fighting for and that encouraging creative chances is how you bring real value as opposed to taking orders that pursue “fine” over “fantastic.”

 

The Challenge: You’re counting on telepathy and it’s not working. The value of your company and product is in your head, but it has to be communicated to others. You have to get them as aware and impressed as you are. Of course you love your own company. Maybe you’re proud of any content your company makes, like a parent putting a child’s artwork on the fridge because hey, their kid made it. But just making something isn’t the job is it? You want to make something that matters. Which is why who you get to craft the narrative MATTERS. Is it possible your audience has been shrugging its shoulders because you’ve been settling for marketing copy? Do you know what it means to make “storytelling” something more than a buzzword?

 

And oh yeah, when was the last time you read something about your brand that gave you an emotional rush?

 

Computer graphic representation of the brain

THE KEY POINTS

  • Changing minds. That’s what we do and it’s a lot to ask.
  • When you show up, you’re triggering the “fight or flight” response.
  • The public, and their brains, have mastered filtering out what you’re trying to force on them.

 


You know that in content marketing, you’re in the business of changing minds, right? Or at least steering minds in a direction they weren’t necessarily going until you came along.

 

Take a minute to appreciate how difficult it is to achieve such a thing. Now, more than ever, we as human beings seem to be gorilla glued to our existing beliefs tighter than ever. To such an extent that we flare up, go on the defensive, and adopt a fully antagonistic posture toward anyone who dares try to make us contemplate an alternative point of view.

 

That’s you. You’re the threat to existing beliefs, practices and habits. When you show up with your content marketing, you trigger the fight or flight instinct that causes prospects to run away/hide from you/avoid you at all costs, or to aggressively resist everything you’re trying to tell them.

 

The verdict of content in 2019 was the creation of a firestorm of noise and clutter. Just to say we did.

To make matters worse, into this environment come the many marketers who have crafted their content without appreciating the real task at hand. It is largely self-serving, pleasing mostly to internal stakeholders, packed with marketing-speak and jargon, unnecessarily complex in its messaging, non-captivating, unhelpful, and selling hard via feature details.

 

This has sadly become the norm, not the exception. The verdict of content in 2019 has been the creation of a firestorm of noise and clutter. Just to say we did. 2020 will not support that. Just as the public artfully developed the coping skill of ad blindness, they are now well down the road in developing instinctive content filtering. Human brains are making lightning fast assessments. Will reading or watching or listening to this add value to my life, or is it a threat to my time and status quo?

 

Statue "The Thinker"

 

We are marketing to human brains. We are communicating with human beings. So if the task of content marketing is to change or steer the thinking of prospects, maybe we should get serious about learning how “thinking” works.

 

Why limit ourselves to being left brain analytical or right brain creative?

For instance, do you consider yourself left brained or right brained? If so, you’re selling yourself short, because we’re all whole-brained beings. Our brain hemispheres are connected by a corpus collosum and info flies back and forth and gets processed on both sides. Yes, there are differences in how we prefer to think, but both hemispheres are at work. Why limit ourselves to being left brain analytical or right brain creative? The most effective users of the brain are open to tapping into both.

 

Lesson: In our content marketing, there is no valid excuse for leaving out the creative in deference to the logical argument you’re trying to make. Likewise, there is no valid excuse for leaving out clear and convincing messaging in deference to overly vague and esoteric design. Generate sound arguments delivered in compelling and entertaining ways. You are capable of both.

 

Next, there’s the belief that emotional people tend to not be as rational as cool or unemotional people. As any Spock fan knows, emotions are seen as a primitive trait in need of overcoming in pursuit of pure logic. As with our brain hemispheres, it’s a mistake to approach this as an either/or proposition. Emotion and reason actually team up frequently and effectively. Think about the last big, important decision you had to make. You had facts, but they weren’t enough to give you total peace, were they? Why not? Because your gut was giving you anxiety about the choice ahead. We have instinct for a reason.

 

Lesson: It’s a frequent, colossal mistake to think content marketing doesn’t need to move people emotionally. Everything we’ve ever done in our lives was influenced to some degree by emotion. That’s why storytelling was such a buzzword in 2019. Often misunderstood, storytelling isn’t about writing the About tab on your website. It’s about putting people in an emotional state of mind. You can give prospects the facts, but that’s less than half the game. The ability to trigger emotion is what lights the fire.

 

Children working together on a project. https://www.brandcontentstudios.com

 

Lastly, we’ve heard many times that we all have a method of learning that suits us best. Maybe you regard yourself as a “visual learner,” or an “auditory learner,” or a “tactile and kinetic learner.” Do boys learn differently from girls? Do girls learn better when separated from boys? Is a male or female teacher best? Structured vs. unstructured learning? What time should school be? Should there be more than one recess? We’ve been having these debates for decades, mostly in pursuit of the best “one size fits all” approach possible, knowing that “one size fits all” is absurd.

 

Your job is not to just make “something,” check the box and move on. It’s much more difficult than that.

Along comes Dan Willingham and people like him whose research consistently showed that while we all have preferences for how we like to get info, that doesn’t mean we learn less if info is presented in ways we don’t prefer. In fact, we learn different things from the many ways that info can be presented. Maybe I picked up something in the audio version of a book I didn’t catch when I read it. Maybe I highlighted something in the book that escaped me while listening to it.

 

Lesson: One content marketing format does not fit all. Scale your material and present it across formats and channels so your audience can choose their preference. Or better yet, they will experience the information several ways for deeper understanding and retention. Help them maximize what they can learn from you. And – as mentioned before – different formats can be used to drive emotions in different ways.

 

Your job is not to just make “something,” check the box, please the boss and move on. It’s much more difficult than that. Your job is to court human beings, make them feel something, don’t be a threat, make your value to their lives obvious, give them a great show in many different ways, and allow them to willingly want you vs. being talked into you. This is what content marketers who take time to understand how our brains work and how humans really behave pursue.